Goal
Win franchisees and consumers in AI Search
Breadless is a healthy fast-casual restaurant based in Detroit, now franchising nationally. They have two AI Search goals: prospective franchisees should find Breadless when searching for the best investment in this space, and consumers should find Breadless when searching for healthy food options.
Breadless is running parallel agents against two marketing strategies — one targeting B2B franchise, the other targeting consumers.
Outcome
#1 on the franchise side
On the franchise side, Breadless is now the most-recommended brand in their target queries, with an average mention position of 2.5. For context, Rush Bowls — the second most-recommended in the same space — has a 43% mention rate with an average position of 4.7. Breadless is ahead of Tropical Smoothie Cafe, Oakberry, Cava, and the rest of the category. They’re now receiving highly qualified franchise leads, including one prospect who directly quoted language from the content.
#1 on the consumer side
On the consumer side, Breadless is the #1 recommended brand for queries around breadless sandwiches and healthy catering — recommended more frequently than Chipotle, Chick-fil-A, Subway, and In-N-Out.
AI Growth Agent delivers results autonomously while the Breadless team focuses on selling franchises.
AI citations
